Built for your industry.

We don't talk about AI in general terms. We talk about how a salesperson cuts response time from two days to two minutes.

Same platform –
adapted to your reality.

Digital employees from Gaide are trained on your specific industry, your products, and your processes.

Laptop
Thor demo interface

Technical
distribution.

Salespeople spend 30% of their time answering inventory questions and technical specs.

Sound familiar?

Customers call with questions about specifications and delivery times. Sales reps interrupt their work to find answers. Web leads go cold before anyone responds.

How we solve it:

Thor gives salespeople instant answers – product info, specifications, inventory data, prices. Saga handles incoming inquiries 24/7 and qualifies leads while the sales team focuses on closing deals.

Results:

Response time: From days to seconds

Sales freed up: 10+ hours per week

Leads: Qualified around the clock

Manufacturing industry

Manufacturing
industry.

Operators lose time waiting for answers from production engineers.

Sound familiar?

Operators on the floor need to search for manuals or wait for answers from technicians. Every minute of downtime costs money. Experienced staff retire and the knowledge disappears with them.

How we solve it:

Thor works as an immediate technical resource in your pocket. He answers error codes and instructions in seconds, right on your phone. All knowledge is digitized and preserved – regardless of who's working.

Results:

Error code resolution: From 15 min to 30 sec

Document access: Right on the phone, on the floor

Knowledge preservation: Experience digitized permanently

Siv

Service &
aftermarket.

Service deals are missed because there's no time to follow up.

Sound familiar?

Customers only reach out when something's already broken. Warranty expirations are missed. Service intervals fall through the cracks. You know the upselling potential is there – but can't chase it.

How we solve it:

Siv analyzes your customer data and acts proactively. She reminds both you and the customer when it's time for service, flags warranty cases, and identifies upselling automatically.

Results:

Service intervals: 100% automatic monitoring

Customer outreach: Proactive instead of reactive

Upselling: Identified automatically

Don't see your
industry?

We work with all industrial B2B companies that have extensive documentation and repetitive questions.

Don't see your
industry?

Tell us about your business.

We work with all industrial B2B companies that have extensive documentation and repetitive questions. Fill in the form or contact Martin directly.

Martin Helgesson

Martin Helgesson, Affärsansvarig (CCO)

Frequently asked
questions about ROI

We're here if your question isn't listed. We help you every step of the way.

How do you measure success?
In dollars and cents. We help you set up metrics tied to business results: increased sales, reduced support costs, faster order processing. Time savings are good – EBITDA improvement is the goal.
What happens if it doesn't deliver ROI?
Then we end it. We have no commitment period and don't want customers who don't see value. Our business model is built on your success – when you grow, we grow.
Does Gaide fit our company size?
We work with companies from 10 employees to larger corporations. The platform is built to scale – start with one team, roll out to the entire organization when you see results.
How does AI handle complex technical questions?
Your digital employees answer what they know – with source references. Don't know? They say so and route the question to the right person. No guessing.
How does the staff react to AI being introduced?
Most employees welcome it — when they see that AI removes the most tedious parts of their day, not their jobs. We always position the assistants as support, and start with internal knowledge (Thor) so staff experience the benefits themselves before we move on.
Which industries are the best fit?
We specialize in technical distribution, manufacturing, and service organizations – where there's extensive documentation and repetitive questions. But the principles work for all B2B companies with similar challenges.
How long before we see business value?
Most customers notice an impact within the first few weeks — the team finds answers faster and customers get help outside office hours. Measurable ROI in terms of freed-up time and more handled cases typically appears within 1–3 months.
Don't see your industry listed?
We work with all industrial B2B companies that have extensive documentation and repetitive questions. Tell us about your business and we'll tell you if we can help.
How do we handle salespeople not knowing all products in a large catalogue?
This is one of the most common challenges in technical distribution. With Saga, your salespeople get answers to product questions instantly via chat or Teams — "which sensor is suitable for temperature measurement in food processing?" — and get product names, specifications, stock status and pricing in seconds. No one needs to browse catalogues or interrupt the product manager.
How can we respond to customers outside office hours without hiring more staff?
Saga meets your customers on your website around the clock. A potential customer browsing your site at 9 PM can ask questions about your products, get recommendations and book a meeting — without you needing anyone on duty. Questions that can't be answered are sent to the right salesperson the next morning.
How do we streamline our quoting process?
Saga retrieves product information, stock status and pricing automatically and creates quote drafts directly. The salesperson reviews and sends instead of spending 30 minutes searching for information and building the quote manually. This means more quotes per day with fewer errors.
How can field service technicians get faster access to information?
Thor gives technicians direct access to manuals, error codes and instructions via their mobile phone. Instead of calling back to the office, the technician asks "which spare part is needed for error code E-47 on machine X?" and gets an answer in seconds. Works via browser or email — nothing to install.
Can AI help us handle enquiries in multiple languages?
Yes. Saga and Thor work in all major languages. Your Nordic, German or English-speaking customers can ask questions in their native language and get answers based on your Swedish content — without manual translation.
We don't have an IT department — does it still work?
Absolutely. Gaide is built for companies without dedicated IT staff. We handle all the technology — installation, integrations and support. All you need to do is upload your knowledge and start asking questions. It should be as easy as sending an email.
How do we automate service intervals and preventive maintenance?
Siv can monitor service intervals and automatically contact customers when it's time for service or replacement of consumables. Nothing falls through the cracks, and your customers experience proactive service instead of having to call themselves.
How do we ensure product information is always up to date internally?
Thor syncs automatically with your website and updates immediately when you add new documents. No risk of salespeople working with old specifications or technicians missing updated instructions. Everyone always has the latest version.
Can AI help us with onboarding new staff?
Yes. New employees ask Thor everything they need to know: "How do we handle warranty claims?", "Who are our biggest customers?", "Where do I find the quote template?". Thor answers instantly around the clock — new colleagues don't have to wait for someone to have time to explain.
We already have Microsoft Copilot — do we need Gaide too?
Copilot helps individual employees be more productive in Office. Gaide solves company-wide challenges: customer service around the clock, knowledge retention during staff changes, automated lead handling. They are different tools for different needs that complement each other.