About Gaide
Built by people from the industry.
Gaide is a Swedish AI company for industrial companies. Behind Gaide are people from the industry with more than fifteen years in industry, technology and entrepreneurship. We make your own product data answerable, so that colleagues and customers get answers in seconds.
“Industrial companies should not have to build AI themselves or run five different systems. We set it up on your data and stay with you all the way, from the first question to the next process.”
CEO and founder, Gaide
01 / 06 · How we work
Three things guide everything we do.
Results before potential.
We talk about hours, response times and deals you keep, not about what AI could do. You should be able to do the maths on it.
We do the work, you own everything.
We set up, train and stay with you all the way. Your data remains yours, and the rules are written in text you own.
People at the centre.
Saga takes the recurring questions so that your best people get time for what needs them. A person takes over when needed.
02 / 06 · Who we are
We know what
holds up in an industrial working day.
We guide industrial companies from the first question to going live, and stay with them all the way: the next problem, the next process, new opportunities.
We work with industrial B2B companies, whether the business is products, projects or assignments. Technical trade, machine builders, contract manufacturers and solution providers are some examples. What they share is that knowledge is the business and the questions never stop.
Martin Helgesson
Chief Commercial Officer (CCO)The one you meet first. Runs the calls and the proposal.
Nathalia Anturi
Customer SuccessWith you all the way: the monthly follow-up and the next process.
Lennaert van Dijke
Chief Technology Officer (CTO)The Foundation, the connections to your systems and operations.
Jesper Synnergren
AI engineerTrains Saga on your data and sets up the flows.
Sebastian Kjersén
CEO and founderDrives the product and stands behind every solution we deliver.
03 / 06 · How we think
Start small. See it work.
You should not have to believe in AI. You start with one part, with answers from your own data and a source on every answer. If Saga does not find the answer, she says so, instead of making things up. If it works, you add the next part. If it does not, you are not locked in.
Satisfaction guarantee
If you are not happy with the start-up, you do not pay.
No lock-in
One month’s notice and a full export of your data.
Everyone at your company included
No extra charges per user or per question.
04 / 06 · With our customers
Live at
industrial companies like yours.
“Before, an enquiry could sit for too long. Now the customer gets an answer straight away, and we don’t lose deals because we didn’t get to it.”
Andreas HagbergCEO, Cromocol · part of the Ernström Group
05 / 06 · Book
Tell us
where the time goes.
30 minutes about your working day with Martin. We show what is possible at your company, on your own products.
Chief Commercial Officer (CCO)
06 / 06 · Frequently asked questions
Where is our data stored and processed?
Your data remains yours. It is stored in Stockholm, all processing happens within the EU. We sign a data processing agreement, and there is more about security on the security page.
Is Gaide a Swedish company?
Yes. Gaide.ai AB, company reg. no. 559552-7689, with its registered office in Stockholm.
How does Gaide make money?
A fixed monthly price per part, with no lock-in. All your people, all questions and all support included. If you need connections to your systems or training on your enquiries, we set a start-up cost before we begin.
How are you different from other AI suppliers?
We come from the industry and train Saga on your own data. The parts exist, the combination is yours. You get something that fits your business without having to become AI experts yourselves, and we stay with you all the way.